What it will improve
- It supports a more mature conversation about marketing economics
- It ties channels and creative decisions back to business logic
- It adds a strong commercial SEO entry for marketing-intent traffic
Tools
Marketing Unit Economics Calculator
This calculator is intended for teams that want more than traffic execution. It helps frame acquisition cost, funnel reality, and the baseline economic logic behind scaling decisions.
Coming nextWhat it will estimate
- CPL, CAC, ROMI, and rough conversion assumptions
- Retention thinking and basic LTV logic
- The connection between funnel model and media budget
How this is honest
Each tool shows its current status, assumptions, and next practical step without inflated claims.
- Clear scope before executionCalculators give a rough range, not a public binding offer. Final pricing is confirmed after a brief.
- Reviewable deliverablesEach module and direction can be reviewed before kickoff. Scope is fixed in writing.
- Public entry pointThis direction lives inside the main website, not as a separate app.
Current status
At the moment it remains a prepared direction and is best implemented after the Creative Testing Budget Calculator.
How this fits into the site
- This direction lives inside the main corporate website rather than as a separate standalone app
- The current phase focuses on useful landing pages, utility blocks, and presales logic
- More advanced functionality is added gradually without inflating the early scope